Watch these two brief YouTube videos on Starbucks globalization efforts:
Starbucks To Enter Colombia, But Is the Franchise Welcome?
A Behind the Scenes Look at Starbucks Global Development
Write a script for a three-to five-minute podcast in which you discuss how Starbucks has been successful in addressing different environments and cultures across the globe.
Submit your script as a Word doc.
You do not have to record the podcast; just submit the script you have written.